How to create a successful Blog in a Rural community?
Maybe you think that living in a rular area is holding you back from doing your dream job, but that should not be the case! Internet and online world has given us so many opportunities – today you can do your online job everywhere, from the World Trade Center in New York to the small island in the Maldives. Everything is possible in 2020.
Blogging is one of the most popular ways of communicating and spreading different news and articles. To date, there are more than 500 milion blogs! How are you supposed to succeed then?
There are always options for those who are creative, have a great passion and desire. Here are some tips that could help you become a successful blogger in a rular area.
Make a good-looking blog
Today it is easier than ever to make a good website and you don’t even have to be a graphic designer or a web developer! All you need to do is to simply sing up for a free blog on websites such as WordPress, Blogger, Wix and Weebly. There you can find various web designs and it is very easy to start blogging!
Make sure to add free plugins in order to make the best experience for your readers. The ones you should install first are the plugins for your social media accounts, as well as Google Analytics for WordPress, which will be very helpful in seeing the insights for your blog.
Find your audience
One of the principles both in marketing and in writing is that you have to know who your audience is. Before you launch your blog, you need to do some research. Once you find your target audience, you can start by figuring out the tone of communication and topics that might be interesting. Another important thing is content strategy for your social media profiles. Having a good strategy will attract more people to your blog.
Use social media
Nowadays, social media is an extremely important tool for gathering people. You need to remember that blogging is not just posting to your website. Around 13 milion people in Canada are Instagram users, and over 19 milion have Facebook profiles.
That is more than a good reason to start using social media in order to promote your blog. You can create engaging posts on these social media that will attract more audience, or you can even start with paid ads on these networks. Marketing and promotion are essential if you want your blog to be seen and read. You can easily target your audience via Facebook Ads and with little amount of money you can reach up to a few hundred new followers. Worth the try, right?
Use tech tools
There are various tech tools that could help you with creating posts and scheduling them to go live. You are probably not very familiar with Photoshop, unless you are a graphic designer. In that case, great, you will easily create amazing visuals for your social media profiles. If not, no worries. You can always start by creating posts via website called Canva. It is very user-friendy website with numerous templates that you can use or modify.
Another great app that is very helpful is Hootsuite. With it, you can schedule all your social media posts for a specific date and time. That way, you don’t have to worry about missing a certain date.Additionaly, with email apps such as MailChimp you can easily make newsletters in which you can share updates, new content and any other news you want to share with your readers.
Authenticity is a must
We all know a couple of beauty and fashion bloggers and Instagram influencers, but being a blogger from a rural community will definitely make you stand out. Nevertheless, you still have to be true to yourself – you need to be trustworthy, relevant and creative. Writing about parties in Florida won’t make you relevant in your community, because blog readers want genuine content that could help them. You can still write about travelling, but make sure you don’t alienate your target audience. Do not prioritize content that is focusing on trending topics or possible viral content. Instead, focus on creating content that makes sense for your readers.
In this modern and connected society, there are no limits. You can start this blogging journey from every corner of the Earth. Isn’t that exciting?
Sharing good quality content and pursuing your dream is something that we all desire, but it is important to remember that every beginning is tough. You need to be consistent, patient and you should try to improve yourself with every new blog post or social media post. Your audience will recognize that and your efforts will be appreciated.
